After reading this section from Type & Image by Phillip Meggs, it really shows that iterations and the thinking process is important in a design. I found it super helpful and it makes me rethink my poster and how I should attack it. Having multiple examples in the article also helped a lot because I'm more of a visual person so seeing it in action made it more real. The chart on page 9 was funny but also serious. It showed how much work is needed and what everyone goes through. Overall, this was a good read even though it was longer than most readings assigned.